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The Art of Social Media
9,99 € *
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By now it´s clear that whether you´re promoting a business, a product, or yourself, social media is near the top of what will determine your success or failure. With more than 100 tips, tricks, and insights, this book presents a ground-up strategy to produce a focused, thorough, and compelling presence on the most popular social-media platforms.

Anbieter: buecher.de
Stand: 31.07.2019
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Social Media Marketing For Dummies
18,99 € *
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The fast and easy way to get the most of out social media marketing Sharing the wisdom of social media voices Shiv Singh and Stephanie Diamond on the latest approaches to social media marketing, Social Media Marketing For Dummies presents the essence of planning, launching, managing, and assessing a social media marketing campaign. In an easy-to-read style that is perfect for time-pressed marketers, this essential guide covers all the newest and time-tested trends in social media, including reaching your audience via mainstream platforms; getting social with existing web properties like a company site, blog, mobile tools, and advertising; making the most of Facebook, Twitter, Google+, LinkedIn, and others; launching a campaign and developing a voice; reaching your audience on key and niche platforms, and embracing influencers; and much more. Social media marketing is a highly-effective way to make a big bang without spending big bucks--and it´s an easy, way to enlarge your audience, reach your customers, and build your business. With the indispensable tools in this new edition of Social Media Marketing For Dummies, you´ll find everything you need to make the most of low-cost, timely online marketing strategies that resonate with consumers and make your brand and business viable in a saturated market. * Gives you an overview of your social media marketing choices * Covers giving social license to employees and metrics * Provides the latest trends in social media marketing * Includes tips on creating a social media marketing campaign, avoiding common mistakes, and key resources If you´re a busy marketer, small business owner, or entrepreneur looking to reach new markets with social media marketing initiatives, this hands-on, friendly guide has you covered.

Anbieter: buecher.de
Stand: 31.07.2019
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Social Media 101 als eBook Download von Chris B...
14,99 € *
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(14,99 € / in stock)

Social Media 101:Tactics and Tips to Develop Your Business Online Chris Brogan

Anbieter: Hugendubel.de
Stand: 08.08.2019
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Social Media Analytics Strategy
26,99 € *
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This book shows you how to use social media analytics to optimize your business performance. The tools discussed will prepare you to create and implement an effective digital marketing strategy. From understanding the data and its sources to detailed metrics, dashboards, and reports, this book is a robust tool for anyone seeking a tangible return on investment from social media and digital marketing. Social Media Analytics Strategy speaks to marketers who do not have a technical background and creates a bridge into the digital world. Comparable books are either too technical for marketers (aimed at software developers) or too basic and do not take strategy into account. They also lack an overview of the entire process around using analytics within a company project. They don´t go into the everyday details and also don´t touch upon common mistakes made by marketers. This book highlights patterns of common challenges experienced by marketers from entry level to directors and C-level executives. Social media analytics are explored and explained using real-world examples and interviews with experienced professionals and founders of social media analytics companies. What You´ll Learn Get a clear view of the available data for social media marketing and how to access all of it Make use of data and information behind social media networks to your favor Know the details of social media analytics tools and platforms so you can use any tool in the market Apply social media analytics to many different real-world use cases Obtain tips from interviews with professional marketers and founders of social media analytics platforms Understand where social media is heading, and what to expect in the future Who This Book Is For Marketing professionals, social media marketing specialists, analysts up to directors and C-level executives, marketing students, and teachers of social media analytics/social media marketing

Anbieter: buecher.de
Stand: 31.07.2019
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The Art of Social Media
16,99 € *
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By now it´s clear that whether you´re promoting a business, a product, or yourself, social media is near the top of what determines your success or failure. And there are countless pundits, authors, and consultants eager to advise you. But there´s no one quite like Guy Kawasaki, the legendary former chief evangelist for Apple and one of the pioneers of business blogging, tweeting, Facebooking, Tumbling, and much, much more. Now Guy has teamed up with Peg Fitzpatrick, who he says is the best social-media person he´s ever met, to offer The Art of Social Media?the one essential guide you need to get the most bang for your time, effort, and money. With over one hundred practical tips, tricks, and insights, Guy and Peg present a bottom-up strategy to produce a focused, thorough, and compelling presence on the most popular social-media platforms. They guide you through steps to build your foundation, amass your digital assets, optimize your profile, attract more followers, and effectively integrate social media and blogging. For beginners overwhelmed by too many choices as well as seasoned professionals eager to improve their game, The Art of Social Media is full of tactics that have been proven to work in the real world. Or as Guy puts it, ´´great stuff, no fluff.?

Anbieter: buecher.de
Stand: 31.07.2019
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My Social Media for Seniors
25,99 € *
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Easy to follow, full-color, step-by-step tasks-in legible print- that walk you through learning about social media! Full color, task-based tutorial and larger font Approaches every topic from a senior´s point of view, using meaningful examples and realistic tasks Covers the most popular social media for seniors -- Facebook, Twitter, LinkedIn, Pinterest, and more My Social Media for Seniors Step-by-step instructions for the tasks you care about most Large, full-color, close-up photos show you exactly what to do Common-sense help whenever you run into problems Tips and notes to help you along the way Learn how to get the most out of social media! We´ve identified the essential skills you need to stay connected with the people you care about; reconnect with old friends and classmates; and share your life with loved ones near and far. Our crystal-clear instructions respect your smarts but never assume you´re an expert. Big, colorful photos on nearly every page make this book incredibly easy to read and use!- Learn the pros and cons of social media and how to use it safely- Find out what to share-and what not to share-on social media- Distinguish between fake news and real news online- Use social media to find friends, family, schoolmates, and co-workers- Keep in touch with friends and family on Facebook®- Save and share interesting images on Pinterest(TM)- Connect with people and businesses on LinkedIn®- Tweet and retweet on Twitter(TM)- Share photos on Instagram(TM)- Use Skype to participate in video chats with friends and family members This third edition recognizes and is updated to cover several evolving trends in how people (especially seniors) use social media. This new edition of this perennial bestseller is updated for all the changes to the major social media networks since the previous edition was published two years ago. The major changes include: - Facebook security and privacy changes - Changes to Facebook interface and functionality (including Facebook Live video) - Changes to Pinterest interface and functionality - Focus on Skype and Facebook Video Chat (and NOT on Google Hangouts) - Coverage of new social media, such as Tik Tok, and removing coverage older social media no longer with us, such as Google+

Anbieter: buecher.de
Stand: 14.08.2019
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Social Media for Business als eBook Download vo...
12,99 € *
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(12,99 € / in stock)

Social Media for Business:Foolproof Tips to Help You Promote Your Business or Your Brand Linda Coles

Anbieter: Hugendubel.de
Stand: 08.08.2019
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The Art of Social Media als eBook Download von ...
9,49 € *
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(9,49 € / in stock)

The Art of Social Media:Power Tips for Power Users Guy Kawasaki/ Peg Fitzpatrick

Anbieter: Hugendubel.de
Stand: 08.08.2019
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Social Media
28,99 € *
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This book equips students with the critical thinking they need to understand the complexities and contradictions of social media and make informed judgements. The Second Edition explores the sharing economy of Uber and Airbnb and social media in China.

Anbieter: buecher.de
Stand: 18.08.2019
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