Angebote zu "Perspective" (1.391 Treffer)

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Stakeholder Dialogue and Social Media   a Haber...
50,40 € *
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This book is an attempt to explore whether social media can be used as a forum for stakeholder dialogue. Based on the interviews of six CSR managers, it aims to shed light on recent technological developments and their influence on stakeholder discourses. From a theoretical perspective, the study builds on the principles of Jürgen Habermas discourse ethics. Both stakeholder dialogue and discourse ethics have been criticised for their idealistic nature and lack of practical implications. In this work it is argued that social media holds great potential for organising, establishing and improving the Habermasian stakeholder dialogue. The author concludes that social media can indeed be used for stakeholder dialogue and that social media can benefit stakeholder discourses in many, although not in every, a way.

Anbieter: Dodax AT
Stand: 19.01.2020
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The Current Perspective on Social Media
44,95 € *
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Erscheinungsdatum: 23.12.2019, Medium: Taschenbuch, Einband: Kartoniert / Broschiert, Titel: The Current Perspective on Social Media, Redaktion: Kahya, Yalçin, Verlag: Peter Lang, Sprache: Englisch, Schlagworte: Soziale Medien // Soziale Netzwerke, Rubrik: Medienwissenschaften // Sonstiges, Seiten: 116, Informationen: Paperback, Gewicht: 162 gr, Verkäufer: averdo

Anbieter: averdo
Stand: 19.01.2020
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Social impact of media discourse in the age of ...
49,49 € *
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In the age of iDeology - in which individual access and participation to technology is about to replace the rich texture of religion, culture, tradition and political convictions - the social impact of media discourse only magnifies. This volume is an attempt to explore the influence of ever-available communication content on the minds and behavior of a population that has made the permanent and often obsessive use of communication technology a defining element of social orientation. Unlike the many accounts that focus on the remarkably redefined patterns in the context of Western society - ranging from twittering Presidents to the emerging populist movements all over Europe - this volume portrays the situation from the frequently neglected perspective of the global periphery. As opposed to simply transfer and measure perspectives taken from a Western point of view, the clear intention of this volume is to provide ample space for the sincere and explorative consideration of local characteristics and settings of the different social, cultural and political contexts and therefore contribute to providing the ground for future research.

Anbieter: Dodax AT
Stand: 19.01.2020
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Social impact of media discourse in the age of ...
49,49 € *
ggf. zzgl. Versand

In the age of iDeology - in which individual access and participation to technology is about to replace the rich texture of religion, culture, tradition and political convictions - the social impact of media discourse only magnifies. This volume is an attempt to explore the influence of ever-available communication content on the minds and behavior of a population that has made the permanent and often obsessive use of communication technology a defining element of social orientation. Unlike the many accounts that focus on the remarkably redefined patterns in the context of Western society - ranging from twittering Presidents to the emerging populist movements all over Europe - this volume portrays the situation from the frequently neglected perspective of the global periphery. As opposed to simply transfer and measure perspectives taken from a Western point of view, the clear intention of this volume is to provide ample space for the sincere and explorative consideration of local characteristics and settings of the different social, cultural and political contexts and therefore contribute to providing the ground for future research.

Anbieter: Dodax
Stand: 19.01.2020
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Mass Media, Culture and Society in Twentieth-Ce...
109,99 € *
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This is the first study of mass media in Germany from a social and cultural-historical perspective. Beyond the conventional focus on organizational structures or aesthetic content, it investigates the impact the media has on German society under varying political systems, and how the media is shaped by wider social, political and cultural context.

Anbieter: Dodax AT
Stand: 19.01.2020
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Mass Media, Culture and Society in Twentieth-Ce...
106,99 € *
ggf. zzgl. Versand

This is the first study of mass media in Germany from a social and cultural-historical perspective. Beyond the conventional focus on organizational structures or aesthetic content, it investigates the impact the media has on German society under varying political systems, and how the media is shaped by wider social, political and cultural context.

Anbieter: Dodax
Stand: 19.01.2020
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Social Media Management
53,91 € *
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This undergraduate textbook adopts the perspective of organizations - not individuals - and clarifies the impact of social media on their different departments or disciplines, while also exploring how organizations use social media to create business value. To do so, the book pursues a uniquely multi-disciplinary approach, embracing IT, marketing, HR and many other fields. Readers will benefit from a comprehensive selection of current topics, including: tools, tactics and strategies for social media, internal and external communication, viral marketing campaigns, social CRM, employer branding, e-recruiting, search engine optimization, social mining, sentiment analysis, crowdfunding, and legal and ethical issues.

Anbieter: Dodax AT
Stand: 19.01.2020
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Social Media Management
62,08 € *
ggf. zzgl. Versand

This undergraduate textbook adopts the perspective of organizations - not individuals - and clarifies the impact of social media on their different departments or disciplines, while also exploring how organizations use social media to create business value. To do so, the book pursues a uniquely multi-disciplinary approach, embracing IT, marketing, HR and many other fields. Readers will benefit from a comprehensive selection of current topics, including: tools, tactics and strategies for social media, internal and external communication, viral marketing campaigns, social CRM, employer branding, e-recruiting, search engine optimization, social mining, sentiment analysis, crowdfunding, and legal and ethical issues.

Anbieter: Dodax AT
Stand: 19.01.2020
Zum Angebot
Social Media Management
62,08 € *
ggf. zzgl. Versand

This undergraduate textbook adopts the perspective of organizations - not individuals - and clarifies the impact of social media on their different departments or disciplines, while also exploring how organizations use social media to create business value. To do so, the book pursues a uniquely multi-disciplinary approach, embracing IT, marketing, HR and many other fields. Readers will benefit from a comprehensive selection of current topics, including: tools, tactics and strategies for social media, internal and external communication, viral marketing campaigns, social CRM, employer branding, e-recruiting, search engine optimization, social mining, sentiment analysis, crowdfunding, and legal and ethical issues.

Anbieter: Dodax
Stand: 19.01.2020
Zum Angebot