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Black Mirror - Series 2
10,99 € *
zzgl. 1,49 € Versand

Episodes Comprise: Be Right BackMartha and Ash are a young couple who move to a remote cottage. Ash is big user of social media, Martha doesn't really mind, she loves him and is looking forward to their new life together. When Ash is suddenly killed in a car accident a friend of Martha tells her to sign up to a service that allows her to keep in touch with the deceased. By using all his past online communications and social media profiles a new Ash can be created. Martha, unconvinced at the start unwillingly taps away and finds herself being drawn in by this dark and eerie service. The Waldo MomentMeet Waldo, a blue bear from a children's educational TV show who teaches them about the world through interviews with politicians and establishment figures. In reality however Waldo is an anarchic animated character on a satirical late-night topical comedy show who, once he has lured someone into the studio unleashes a series of humorous innuendo, sarcasm and childish vitriol. Waldo is voiced by a failed comedian Jamie Salter whose public success is in dark contrast with his less than happy personal life which becomes more apparent when this blue bear stands a chance of winning the By-Election. White BearVictoria wakes in a house that she does not recognise and cannot remember anything about her life. There are photos of her with a man and another photo of a young girl on the mantelpiece - neither of whom she recognises. The TV is on and is playing a symbol that means nothing to her. Confused and agitated, she leaves the house only to find a deserted street but then she notices she's being watched, filmed. No one helps her or speaks to her until one girl reaches out and takes her on a journey that will shock and disturb ending with Victoria being publically shamed and put on trial for a crime too horrifying and her punishment never-ending.

Anbieter: Zavvi
Stand: 17.02.2020
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How Do Airlines Use Social Media? A Comparative...
32,90 € *
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Communication theory has yet to fully integrate social media into their media tool set. Media Synchronicity Theory in combination with Media Richness Theory offer a solid ground on which to establish a communication theory including social media. This is necessary since marketers have been using social media's powerful means for their online marketing campaigns for years already. Yet, there is very little research as to how specifically airlines integrate social media platforms into their social media canon and whether there are industry-wide similarities or not. Also, regional differences and disparities between different airline types with regard to online marketing behavior have not been analyzed satisfactorily before. This Book outlines the theoretical foundations for a communication theory including social media, describes the most important social media platforms and elaborates how a sample set of 12 airlines uses them.

Anbieter: buecher
Stand: 17.02.2020
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How Do Airlines Use Social Media? A Comparative...
33,90 € *
ggf. zzgl. Versand

Communication theory has yet to fully integrate social media into their media tool set. Media Synchronicity Theory in combination with Media Richness Theory offer a solid ground on which to establish a communication theory including social media. This is necessary since marketers have been using social media's powerful means for their online marketing campaigns for years already. Yet, there is very little research as to how specifically airlines integrate social media platforms into their social media canon and whether there are industry-wide similarities or not. Also, regional differences and disparities between different airline types with regard to online marketing behavior have not been analyzed satisfactorily before. This Book outlines the theoretical foundations for a communication theory including social media, describes the most important social media platforms and elaborates how a sample set of 12 airlines uses them.

Anbieter: buecher
Stand: 17.02.2020
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An Introduction to Social Psychology
56,99 € *
ggf. zzgl. Versand

An Introduction to Social Psychology encourages mastery of the basics as well as critical thinking. It incorporates relevant insights from social neuroscience, evolutionary theory and positive psychology, and also covers the impact of new means of social interaction, including social media.

Anbieter: buecher
Stand: 17.02.2020
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An Introduction to Social Psychology
56,99 € *
ggf. zzgl. Versand

An Introduction to Social Psychology encourages mastery of the basics as well as critical thinking. It incorporates relevant insights from social neuroscience, evolutionary theory and positive psychology, and also covers the impact of new means of social interaction, including social media.

Anbieter: buecher
Stand: 17.02.2020
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Digital Trust (eBook, ePUB)
23,95 € *
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Consumer trust is more important than ever, as digital platforms and social media have redefined the relationship between businesses and consumers. In this new and disruptive commercial environment, consumers have developed an expectancy of direct, transparent communication through social media. The traditional means of building and maintaining trust have been rendered obsolete by the chaotic, competitive magnitude of multiple online platforms.With a unique combination of academic rigour and practical guidance, Digital Trust is the definitive guide to effectively using social media to build an authentic, trustful connection with your consumer base. Drawing on his extensive experience in marketing and communications, Barry Connolly demonstrates how to harness the commercial opportunities provided by social media, while also showing how you can avoid its most common mistakes and pitfalls. With original research and illuminating case studies, Digital Trust provides adaptable and accessible social media strategies that will strengthen and expand your consumer base.

Anbieter: buecher
Stand: 17.02.2020
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Digital Trust (eBook, PDF)
23,95 € *
ggf. zzgl. Versand

Consumer trust is more important than ever, as digital platforms and social media have redefined the relationship between businesses and consumers. In this new and disruptive commercial environment, consumers have developed an expectancy of direct, transparent communication through social media. The traditional means of building and maintaining trust have been rendered obsolete by the chaotic, competitive magnitude of multiple online platforms.With a unique combination of academic rigour and practical guidance, Digital Trust is the definitive guide to effectively using social media to build an authentic, trustful connection with your consumer base. Drawing on his extensive experience in marketing and communications, Barry Connolly demonstrates how to harness the commercial opportunities provided by social media, while also showing how you can avoid its most common mistakes and pitfalls. With original research and illuminating case studies, Digital Trust provides adaptable and accessible social media strategies that will strengthen and expand your consumer base.

Anbieter: buecher
Stand: 17.02.2020
Zum Angebot
Digital Trust (eBook, ePUB)
23,95 € *
ggf. zzgl. Versand

Consumer trust is more important than ever, as digital platforms and social media have redefined the relationship between businesses and consumers. In this new and disruptive commercial environment, consumers have developed an expectancy of direct, transparent communication through social media. The traditional means of building and maintaining trust have been rendered obsolete by the chaotic, competitive magnitude of multiple online platforms.With a unique combination of academic rigour and practical guidance, Digital Trust is the definitive guide to effectively using social media to build an authentic, trustful connection with your consumer base. Drawing on his extensive experience in marketing and communications, Barry Connolly demonstrates how to harness the commercial opportunities provided by social media, while also showing how you can avoid its most common mistakes and pitfalls. With original research and illuminating case studies, Digital Trust provides adaptable and accessible social media strategies that will strengthen and expand your consumer base.

Anbieter: buecher
Stand: 17.02.2020
Zum Angebot
Digital Trust (eBook, PDF)
23,95 € *
ggf. zzgl. Versand

Consumer trust is more important than ever, as digital platforms and social media have redefined the relationship between businesses and consumers. In this new and disruptive commercial environment, consumers have developed an expectancy of direct, transparent communication through social media. The traditional means of building and maintaining trust have been rendered obsolete by the chaotic, competitive magnitude of multiple online platforms.With a unique combination of academic rigour and practical guidance, Digital Trust is the definitive guide to effectively using social media to build an authentic, trustful connection with your consumer base. Drawing on his extensive experience in marketing and communications, Barry Connolly demonstrates how to harness the commercial opportunities provided by social media, while also showing how you can avoid its most common mistakes and pitfalls. With original research and illuminating case studies, Digital Trust provides adaptable and accessible social media strategies that will strengthen and expand your consumer base.

Anbieter: buecher
Stand: 17.02.2020
Zum Angebot