Angebote zu "Everyday" (464 Treffer)

Kategorien

Shops

Making Media Studies
139,95 € *
ggf. zzgl. Versand

In Making Media Studies , David Gauntlett turns media and communications studies on its head. He proposes a vision of media studies based around doing and making - not about the acquisition of skills, as such, but an experience of building knowledge and understanding through creative hands-on engagement with all kinds of media. Gauntlett suggests that media studies scholars have failed to recognise the significance of everyday creativity - the vital drive of people to make, exchange, and learn together, supported by online networks. He argues that we should think about media in terms of conversations, inspirations, and making things happen. Media studies can be about genuine social change, if we recognise the significance of everyday creativity, work to transform our tools, and learn to use them wisely. Making Media Studies is a lively, readable, and heartfelt manifesto from the author of Making is Connecting.

Anbieter: Dodax AT
Stand: 19.01.2020
Zum Angebot
Making Media Studies
32,95 € *
ggf. zzgl. Versand

In Making Media Studies , David Gauntlett turns media and communications studies on its head. He proposes a vision of media studies based around doing and making - not about the acquisition of skills, as such, but an experience of building knowledge and understanding through creative hands-on engagement with all kinds of media. Gauntlett suggests that media studies scholars have failed to recognise the significance of everyday creativity - the vital drive of people to make, exchange, and learn together, supported by online networks. He argues that we should think about media in terms of conversations, inspirations, and making things happen. Media studies can be about genuine social change, if we recognise the significance of everyday creativity, work to transform our tools, and learn to use them wisely. Making Media Studies is a lively, readable, and heartfelt manifesto from the author of Making is Connecting.

Anbieter: Dodax
Stand: 19.01.2020
Zum Angebot
Making Media Studies
135,95 € *
ggf. zzgl. Versand

In Making Media Studies , David Gauntlett turns media and communications studies on its head. He proposes a vision of media studies based around doing and making - not about the acquisition of skills, as such, but an experience of building knowledge and understanding through creative hands-on engagement with all kinds of media. Gauntlett suggests that media studies scholars have failed to recognise the significance of everyday creativity - the vital drive of people to make, exchange, and learn together, supported by online networks. He argues that we should think about media in terms of conversations, inspirations, and making things happen. Media studies can be about genuine social change, if we recognise the significance of everyday creativity, work to transform our tools, and learn to use them wisely. Making Media Studies is a lively, readable, and heartfelt manifesto from the author of Making is Connecting.

Anbieter: Dodax
Stand: 19.01.2020
Zum Angebot
Social Media Analytics Strategy
31,91 € *
ggf. zzgl. Versand

This book shows you how to use social media analytics to optimize your business performance. The tools discussed will prepare you to create and implement an effective digital marketing strategy. From understanding the data and its sources to detailed metrics, dashboards, and reports, this book is a robust tool for anyone seeking a tangible return on investment from social media and digital marketing.Social Media Analytics Strategy speaks to marketers who do not have a technical background and creates a bridge into the digital world. Comparable books are either too technical for marketers (aimed at software developers) or too basic and do not take strategy into account. They also lack an overview of the entire process around using analytics within a company project. They don't go into the everyday details and also don't touch upon common mistakes made by marketers.This book highlights patterns of common challenges experienced by marketers from entry level to directors and C-level executives. Social media analytics are explored and explained using real-world examples and interviews with experienced professionals and founders of social media analytics companies. What You'll LearnGet a clear view of the available data for social media marketing and how to access all of itMake use of data and information behind social media networks to your favorKnow the details of social media analytics tools and platforms so you can use any tool in the marketApply social media analytics to many different real-world use casesObtain tips from interviews with professional marketers and founders of social media analytics platformsUnderstand where social media is heading, and what to expect in the futureWho This Book Is ForMarketing professionals, social media marketing specialists, analysts up to directors and C-level executives, marketing students, and teachers of social media analytics/social media marketing

Anbieter: Dodax AT
Stand: 19.01.2020
Zum Angebot
Media Edge
34,95 € *
ggf. zzgl. Versand

This book challenges social science to address the most important social change since the industrial revolution: the mediated communication order. More of our everyday lives and social institutions reflect the compelling media logic that resonates through conversation, interaction, marketing, as well as social programs, issues and foreign policy. We are beyond the time when people take into account media matters, rather, media matters are now incorporated as a kind of social form in routine and extraordinary activities. This thesis was first laid out in 'Media Logic', co-authored with Robert P. Snow in 1979.Thirty-five years on, Altheide discusses his recent thinking about how media logic and mediation is a basic element in constructing social reality.From the internet to the NSA, he shows how media logic has transformed audiences into personal networks guided by social media. He argues that we have reached the media edge as social media have all but eviscerated the audience as a significant factor in the communication equation, mediated communication is increasingly about media performances and individual selection to promote identity.

Anbieter: Dodax AT
Stand: 19.01.2020
Zum Angebot
Post, Mine, Repeat
97,97 € *
ggf. zzgl. Versand

In this book, Helen Kennedy argues that as social media data mining becomes more and more ordinary, as we post, mine and repeat, new data relations emerge. These new data relations are characterised by a widespread desire for numbers and the troubling consequences of this desire, and also by the possibility of doing good with data and resisting data power, by new and old concerns, and by instability and contradiction. Drawing on action research with public sector organisations, interviews with commercial social insights companies and their clients, focus groups with social media users and other research, Kennedy provides a fascinating and detailed account of living with social media data mining inside the organisations that make up the fabric of everyday life.

Anbieter: Dodax AT
Stand: 19.01.2020
Zum Angebot
Social Media Analytics Strategy
31,39 € *
ggf. zzgl. Versand

This book shows you how to use social media analytics to optimize your business performance. The tools discussed will prepare you to create and implement an effective digital marketing strategy. From understanding the data and its sources to detailed metrics, dashboards, and reports, this book is a robust tool for anyone seeking a tangible return on investment from social media and digital marketing.Social Media Analytics Strategy speaks to marketers who do not have a technical background and creates a bridge into the digital world. Comparable books are either too technical for marketers (aimed at software developers) or too basic and do not take strategy into account. They also lack an overview of the entire process around using analytics within a company project. They don't go into the everyday details and also don't touch upon common mistakes made by marketers.This book highlights patterns of common challenges experienced by marketers from entry level to directors and C-level executives. Social media analytics are explored and explained using real-world examples and interviews with experienced professionals and founders of social media analytics companies. What You'll LearnGet a clear view of the available data for social media marketing and how to access all of itMake use of data and information behind social media networks to your favorKnow the details of social media analytics tools and platforms so you can use any tool in the marketApply social media analytics to many different real-world use casesObtain tips from interviews with professional marketers and founders of social media analytics platformsUnderstand where social media is heading, and what to expect in the futureWho This Book Is ForMarketing professionals, social media marketing specialists, analysts up to directors and C-level executives, marketing students, and teachers of social media analytics/social media marketing

Anbieter: Dodax
Stand: 19.01.2020
Zum Angebot
Post, Mine, Repeat
97,97 € *
ggf. zzgl. Versand

In this book, Helen Kennedy argues that as social media data mining becomes more and more ordinary, as we post, mine and repeat, new data relations emerge. These new data relations are characterised by a widespread desire for numbers and the troubling consequences of this desire, and also by the possibility of doing good with data and resisting data power, by new and old concerns, and by instability and contradiction. Drawing on action research with public sector organisations, interviews with commercial social insights companies and their clients, focus groups with social media users and other research, Kennedy provides a fascinating and detailed account of living with social media data mining inside the organisations that make up the fabric of everyday life.

Anbieter: Dodax
Stand: 19.01.2020
Zum Angebot
Social Marketing In Dentistry
54,90 € *
ggf. zzgl. Versand

Dental marketing has dramatically changed in the last decade. In this modern generation, social media become a free platform for marketing the dental practice and it also helps to drive qualified traffic to the dental practice website. The social media networks such as Facebook, Twitter, Google Plus, and LinkedIn present an extraordinary marketing opportunity for dentists who are looking to promote their independent practices. Potential patients are increasingly embracing social networks as an integral part of their everyday lives.

Anbieter: Dodax
Stand: 19.01.2020
Zum Angebot